2015 a year to remember for south Winnipeg auto dealers

by Myron Love  . Feb 26 2016

For several south Winnipeg auto dealers, 2015 was a banner year.

Mercedes-Benz Winnipeg, for example, registered a sales increase of about 30 per cent in 2015 over the year before despite the distractions of constructing and moving into a new building at 23 Rothwell Rd. (off Kenaston just a couple of blocks south of the IKEA store).

“It was a record year for us in 2015,” says Mercedes-Benz Winnipeg president Brian Lowes. “We registered one of the highest increases in sales year over year among Canadian Mercedes-Benz dealers.”

That achievement was one factor in earning the Winnipeg dealer the Mercedes-Benz Canada Star Dealer as one of the manufacturer’s Top 10 Canadian dealers. This is the second year in a row and third time altogether that Mercedes-Benz Winnipeg has qualified for the prestigious award.

“The focus of the Star Dealer Award is on CSI measurement as well as sales,” Lowes says. “We were second in Canada among Mercedes-Benz dealers in CSI score. “The Star Dealer Award really speaks to how good a job we are doing in taking care of our customers and enhancing the customer experience here.” Lowes reports as far as sales and CSI go, the dealership thus far this year is successfully building on its previous achievements.

Winnipeg Kia wins awards

Winnipeg Kia also has much to celebrate. The Waverley Auto Mall store earned Kia Canada’s Dealer of the Year Award for 2015 and is the only Canadian Kia dealer to have been awarded a Platinum Prestige Award this year by the South Korean manufacturer.

Only the top three per cent of Kia dealers worldwide qualify for the award. This was the second year in a row that Winnipeg Kia has qualified for a spot among the crème de la crème of Kia dealers.

The award, notes Winnipeg Kia President Chris Dyck, recognizes excellence in facility, management, process and performance.

The criteria for the award, he adds, includes a little bit of everything with customer service and satisfaction being a big part of it.

Dyck expressed his appreciation to his staff and his customers.

Chris Dyck and his then partner, Evan Titchkosky, acquired the Kia store in the summer of 2009 from Bruno Niederer, who had built the dealership at the auto mall in 2007. Winnipeg Kia has a growing sales staff that now numbers 12 and an overall staff of 48.

Mid-Town Ford top dealer

Mid-Town Ford was the top-selling Ford dealer in Manitoba last year.

“We sold 1,050 new retail and commercial units last year,” reports general sales manager Scott Campbell. “That was a four per cent increase over the year before. The year before, our sales increased by about 20 per cent.”

Campbell attributes the dramatic increase in sales to new ownership — Edmonton-based auto dealer Pat Priestner bought the dealership from the Fridfinnson family early in 2014. Sales were up in January over the year before and the outlook for 2016 is promising.

Like Winnipeg Kia, Mid-Town Ford is also located at the Waverley Auto Mall.